Why you need SEM?
Besides using SEO, you could use Search Engine Marketing (SEM) to rank for your desired keywords too. SEM, also known as Google Adwords Pay per Click, operates similarly to sponsored links.
Google charges you a fixed fee every time someone clicks on your ad. This could lead to the visitor purchasing your services or product. However, only 5% of people who click on your website actually make the final purchase. In SEM your ads are shown immediately, whereas SEO takes time before your website ranks on Google’s first page.
Benefits Of Using SEM Google Adwords
One way of expanding the number of links on Google’s first page is by using SEM. 20% of people click on the ads whereas the other 80% of people click on the natural listings. Instead of just getting the 80% of people to visit your site, have the full 100% instead!
SEM has 1 secret advantage few know. You can steal your competitors’ clients!
SEM can increase the brand awareness of your product or services
SEM can target the right audience for your brand or company
You can reach your target customers fast because of the ads.
When Starting An SEM Google Adwords Campaign,
You Can Do
To grow a business, Search engine marketing is one of the best options to do it. Here are some things our consultants will do when starting the SEM Google Adwords campaign
Choose your keywords you want your ads on
Set a target location
Choose your keywords you want, you set a fixed budget and number of clicks
Detailed and accurate statistics in the forms of graphs
Start it immediate and anytime
Frequently Asked question
How do we conduct Search Engine Marketing?
Managing a Google Adwords campaign may sound easy. However, there are many keywords in your industry- your main keywords and long-tail keywords. When using Google Adwords Keyword Tool, they do not provide all the right keywords used in your industry. Our SEM experts are trained to identify the keywords and have your ad appear when people search for those keywords.
No one wants to pay more than they should. On Google Adwords, you are provided with a recommended price to bid. The amount you bid is where you will be listed on Google page 1. For example, bidding at a very low price would have you at the bottom whereas bidding at a high price would have your ad be shown at the top of the page. Our SEM experts are trained to bid for the right price, yet still, have your ad be at the top of Google page 1.
Reading statistics could be very confusing and tiring, especially if you are bad with numbers. Our SEM experts are trained to observe the graphs and data shown on your Google Adwords campaign. With professionals helping your Google Adwords campaign, you will be able to benefit the most from Search Engine Marketing.
How iWiz can help you?
iWiz helps manage businesses’ SEM Google Adwords campaigns. Especially for someone new to SEM, it is hard to bid for the correct amount and still have your ads shown to people who are interested in your service or product. In addition, there are statistics which need to be constantly observed. This is time-consuming, leaving business owners with no time to focus on their business.
To hire us for our SEM services, contact us now.